Last week, investor demand for digital asset investment products surged, reaching total inflows of $3.7 billion, marking the second largest weekly inflow in 2025, the highest.
A report from Coinshares Weekly showed that this was proven by the July 10th influx..
Last week’s inflow marked a 13th consecutive week of net inflow, boosting the cumulative total of $21.8 billion and annual inflows to $22.7 billion, according to James Butterfill, Coinshares’ head of research.
He noted that the managed assets (AUM) of these products also rose to a record $211 billion, exceeding $211 billion for the first time. At the same time, trading volume reached $29 billion a week, more than double the annual average.
US Bitcoin ETFs are driving the market
Bitcoin is the dominant force behind these influxes, attracting $2.7 billion last week alone. This brings Bitcoin’s AUM to $179.5 billion, equivalent to more than 54% of the total AUM held in products (ETPs) traded on gold exchanges.
The main driver of this momentum was the sustained inflow into US registered Bitcoin ETFs, with a succession of daily investments of over $1 billion.
On July 10th and 11th alone, 12 Bitcoin ETF products were raked together for a total of $2.2 billion, marking the largest two days in total since Spot Bitcoin ETF began trading in January 2024.

BlackRock’s Ishares Bitcoin ETF (IBIT) played an important role in this trend, contributing nearly $20 billion inflows so far this year. IBIT currently manages more than $90 billion in assets, making up a significant portion of the total market overall.
Meanwhile, short Bitcoin products showed limited movement. Despite Bitcoin setting a new all-time high of over $120,000, the inflow was only $400,000.
Ethereum leads the influx of Altcoins
According to a Coinshares report, Ethereum was closely behind with the fourth-largest weekly total on record, with an influx of $990 million.
This indicates a 12-week inflow. This currently accounts for 19.5% of the total AUM, accounting for more than 9.8% of Bitcoin twice as much in the same period.
In total, this year’s Ethereum inflow reached a record high of over $4 billion, indicating a growing institutional interest in digital assets.


Meanwhile, other major altcoins have performed in a variety of ways.
Solana has raised $92.6 million inflows, while XRP has seen the largest $104 million outflow, the week.
Nevertheless, XRP’s inflow from the start of the year remains at $231 million, with Solana rising to $206 million.
Market observers noted that these figures reflect strong investors’ interest in digital asset investment products in the tone of the Trump administration’s custody policy.
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